Are you a Bitch?

Over the last 16 months my team and I have been interviewing hundreds of women executives and entrepreneurs about the term “BITCH” and what they think of it.

The results were surprising to say the least.

While many women entrepreneurs and business owners don’t appreciate or advocate being called a bitch, anytime, most women felt that if they were being called a bitch; it meant that they were doing their jobs.

How sad.

Turns out women in business today believe that in order to be successful, they have to become or be ok with being a bitch.

Why then, I asked, are less than 5% if North America’s 4 million women business owners reaching top levels of success? In fact, in Canada alone only 25,000 women led companies will break the $1,000,000 revenue mark. Compared to the number of male run companies, those numbers are depressing.

The truth is that women need to reframe what the word BITCH means, for themselves and their business.

Are you ready to go Beyond?

Then become a BEYOND BITCH.

B – Bold & Brave

I – Intuitive

T – Tenacious

C – Charismatic

H – Honorable

Be Bold.

Successful, inspired company leaders are bold and dynamic. They know what they want and they make clear plans for achieving their goals.

Bold about ideas, bold about their dreams, and bold in the level of confidence they have.

Be Intuitive.

Women have been given a direct connection to their Higher Power, and that connection is their sixth sense and intuition.

Beyond Bitch leaders know themselves deeply and trust the information their intuition gives them. They seek out gut responses and feelings in addition to making ‘min’ decisions.
Be Tenacious.

Beyond Bitch leaders take action and remain steadfast in the achievement of their goals through tenacity. They are persistent in delivering excellence – in their own lives and through their businesses.

They are not easily swayed from decisions but are also aware of new ideas and opportunities that can advance their position or cause.

Be Charismatic.

Beyond Bitch leaders go past the Oxford dictionary definition of charismatic which is, ‘a rare personal quality attributed to those who arouse fervent popular devotion and enthusiasm.’

They are high energy, positive thinkers, and action takers that inspire others to reach their personal best.

Be Honorable.

Beyond Bitch leaders live their lives with impeccable integrity.

While driven to succeed, Beyond Bitch leaders are always aware of the people that support and surround her.

They are honest, fair and open and they understand that their reputation is the most valuable ‘thing’ they own. Because at the end of the day, that is all you have.

So go ahead, call me a Bitch. I happen to agree.